Blog

Field notes on SMS, compliance, and customer data.

Practical guides from the team behind Voyage SMS, LiveRecover, Venus, and VYG.

Industry guidesOct 15, 2026 Abandoned Checkout Recovery: The Full Guide for DTC Brands How DTC brands recover abandoned checkouts: who to skip, when an email is enough, when a person should text, the rules that apply and how to measure it. Industry guidesOct 15, 2026 Home Service Lead Follow Up: From Quote to Contract How HVAC, plumbing and roofing companies answer every lead fast, follow up on estimates, rebook cancellations and renew maintenance plans. Industry guidesOct 15, 2026 Abandoned Cart vs Abandoned Checkout: What's the Difference? Abandoned cart vs abandoned checkout: what Shopify records, why checkout abandoners have a phone number, and which recovery flow to run for each. SMS marketingMay 20, 2026 RCS Messaging for Shopify: What SMS Marketers Need to Know in 2026 RCS upgrades your SMS with rich media, product carousels, and interactive buttons. Here's what Shopify merchants need to know about RCS in 2026, and why it still can't replace real conversations. Ecommerce 101Feb 26, 2026 Your Customers Hate Chatbots (Here's the Proof) Two-thirds of customers have had a bad chatbot experience. Here's what the data says and what smart DTC brands are doing instead. Ecommerce 101Dec 23, 2025 The 2025 DTC Holiday Hot List - Shop the Brands Built by Our Merchants ComplianceAug 28, 2025 What You Need to Know About Texas SB 140 and Its Impact on SMS Marketing We know all this talk about new Texas SMS regulations can feel overwhelming, but it doesn’t have to be. Here’s a breakdown of SB 140, which takes effect on September 1, 2025, and how it impacts brands using P2P texting (like LiveRecover). Ecommerce 101Jan 13, 2025 The Ultimate Guide to Postscript SMS Marketing for Shopify Stores Discover how to leverage the power of Postscript SMS marketing to boost customer engagement and sales for your Shopify store. Ecommerce 101Jul 26, 2024 eCommerce Live ft. Jon Snow, from Dentist to 8 Figure Exits Jonathan Snow, an orthodontist turned e-commerce entrepreneur, shares his path from building an affiliate marketing platform to launching and scaling multiple Shopify brands. He discusses the growth of his agency and the exciting opportunities in social commerce. The conversation focuses on building lists of affiliates for brands and the tools and strategies to do so. The main topics discussed include using affiliate marketplaces, open collab, and paying influencers to become affiliates. The conversation also touches on the importance of activating existing customers as affiliates and the use of AI in influencer marketing. The conversation concludes with a discussion on YouTube ads and the types of brands that can benefit from the agency's services. Ecommerce 101Jul 26, 2024 eCommerce Live: Matt Mullenax and Aaron Nosbisch talk Tik-Tok Shops Join us as Matt, CEO and co-founder of Huron, shares his transition from investment banking to crafting a renowned men's skincare brand. Delve into the challenges of launching a D2C venture and the pivotal role of platforms like Meta and Amazon. Explore the rise of TikTok shops and the strategic nuances of entering the retail realm. In a dynamic dialogue with Aaron Nosbisch, CEO of BREZ, they unveil the essence of brand building, navigating advertising obstacles in unconventional sectors, and the profound optimism for e-commerce's future. Tune in for insights on channel optimization, strategic partnerships, and the transformative power of passion in fostering enduring consumer connections. 🚀 Ecommerce 101Apr 30, 2024 Inside Duradry: Mastering the DTC Market with Founder Jack Benzaquen - Strategies, Challenges, and Innovations Read Inside Duradry: Mastering the DTC Market with Founder Jack Benzaquen - Strategies, Challenges, and Innovations on the LiveRecover Blog Ecommerce 101Apr 30, 2024 Caleb Ulffers Unpacks Success: Mastering Partnerships, Influencer Marketing, and Wellness in the DTC Landscape Read Caleb Ulffers Unpacks Success: Mastering Partnerships, Influencer Marketing, and Wellness in the DTC Landscape on the LiveRecover Blog SMS marketingApr 4, 2024 Unlocking the Trigger: How SMS Marketing with Voyage Transforms the Firearms Industry Explore how Voyage's SMS platform is transforming communication in the firearms industry. From personalized customer engagement to safety tips, Voyage helps brands build loyalty and drive sales while ensuring regulatory compliance. Join the journey where tradition meets technology for impactful marketing strategies. Ecommerce 101Mar 8, 2024 How to Integrate Klaviyo SMS with Shopify for Effective Marketing Learn how to supercharge your marketing efforts by integrating Klaviyo SMS with your Shopify store. Ecommerce 101Mar 8, 2024 How to Send SMS from Shopify: A Step-by-Step Guide Learn how to streamline your customer communication by sending SMS directly from your Shopify store. Ecommerce 101Mar 8, 2024 The Best SMS App for Shopify: A Comprehensive Guide Looking for the perfect SMS app for your Shopify store? Our comprehensive guide covers the top contenders, their features, and how they can enhance your customer communication strategy. Ecommerce 101Mar 8, 2024 The Best SMS Shopify Apps for Boosting Sales Discover the top SMS Shopify apps that will help you skyrocket your sales and engage with your customers in a whole new way. Ecommerce 101Mar 8, 2024 The Ultimate Guide to Attentive SMS for Shopify Integration Discover how to seamlessly integrate Attentive SMS into your Shopify store with our comprehensive guide. ComplianceMar 8, 2024 The Ultimate SMS Privacy Policy Template for Shopify Stores Looking to protect your Shopify store's SMS communications? Look no further! Our comprehensive SMS privacy policy template is the ultimate solution for ensuring customer privacy and compliance with regulations. Ecommerce 101Mar 8, 2024 Troubleshooting Shopify SMS Notifications Not Working Having trouble with Shopify SMS notifications not working? This comprehensive troubleshooting guide will help you identify and resolve the issues, ensuring that your customers receive timely and reliable notifications. Ecommerce 101Mar 5, 2024 How to Successfully Implement a Referral Program for Shopify Stores Learn how to boost your Shopify store's growth with a successful referral program. SMS marketingMar 5, 2024 The Ultimate Guide to Free SMS Marketing on Shopify Discover the most effective strategies for implementing free SMS marketing on your Shopify store with our comprehensive guide. SMS marketingMar 5, 2024 The Ultimate SMS Shopify App: Boost Your E-commerce Success Discover how the ultimate SMS Shopify app can supercharge your e-commerce success. SMS marketingMar 5, 2024 The Ultimate SMS App for Shopify: Boost Your E-commerce Success Discover how the ultimate SMS app for Shopify can revolutionize your e-commerce success. Ecommerce 101Feb 15, 2024 10 Best Apps for Boosting Sales on Shopify Looking to supercharge your sales on Shopify? Discover the top 10 apps that can help you drive more revenue, increase conversions, and streamline your e-commerce operations. Ecommerce 101Feb 15, 2024 10 Effective Email Marketing Strategies for Shopify Stores Discover 10 powerful email marketing strategies tailored specifically for Shopify stores to boost customer engagement, drive sales, and elevate your online business. Ecommerce 101Feb 15, 2024 10 Effective Strategies for Scaling Your Shopify Business Discover 10 powerful strategies to take your Shopify business to the next level. Ecommerce 101Feb 15, 2024 10 Tips for Improving Customer Retention on Shopify Discover 10 powerful strategies to boost customer retention on your Shopify store. Ecommerce 101Feb 15, 2024 10 Tips for Improving Site Speed and Performance for Shopify Discover 10 expert tips to enhance the speed and performance of your Shopify website. Ecommerce 101Feb 15, 2024 5 Tips for Optimizing Mobile Experience for Shopify Websites Learn how to enhance the mobile experience for your Shopify website with these 5 expert tips! From responsive design to streamlined navigation, this article will help you optimize your site for mobile users and boost your online business.. Ecommerce 101Feb 15, 2024 A Comprehensive Guide to Understanding and Utilizing Google Analytics for Shopify Learn how to harness the power of Google Analytics to supercharge your Shopify store's performance with our comprehensive guide. Ecommerce 101Feb 15, 2024 A Guide to Effectively Utilizing Discounts and Promotions on Shopify Learn how to maximize the potential of discounts and promotions on your Shopify store with our comprehensive guide. Ecommerce 101Feb 15, 2024 Best Practices for Managing Inventory on Shopify Learn how to optimize your inventory management on Shopify with these best practices. Ecommerce 101Feb 15, 2024 Best Practices for Optimizing Product Pages on Shopify Learn how to maximize your Shopify store's potential with our comprehensive guide on optimizing product pages. Ecommerce 101Feb 15, 2024 Effective Strategies for Creating Compelling Product Descriptions on Shopify Learn how to captivate your potential customers with compelling product descriptions on Shopify. Ecommerce 101Feb 15, 2024 How to Effectively Utilize Customer Reviews and Testimonials on Shopify Discover the power of customer reviews and testimonials on Shopify with our comprehensive guide. Ecommerce 101Feb 15, 2024 How to Expand Internationally with Shopify Learn how to take your Shopify store to the global market with these expert tips on international expansion. Ecommerce 101Feb 15, 2024 How to Harness the Power of Social Media Advertising for Shopify Learn how to take your Shopify business to the next level with the untapped potential of social media advertising. Ecommerce 101Feb 15, 2024 Implementing Upselling and Cross-Selling Techniques on Shopify: Boosting Sales and Customer Engagement Learn how to effectively implement upselling and cross-selling techniques on Shopify to boost your sales and engage customers like never before. Ecommerce 101Feb 15, 2024 Implementing a Loyalty Program for Shopify Customers Discover the essential steps to successfully implementing a loyalty program for your Shopify customers. Ecommerce 101Feb 15, 2024 Optimizing SEO for Shopify Websites: A Comprehensive Guide Learn how to boost your Shopify website's visibility and drive more traffic with this comprehensive guide to optimizing SEO for e-commerce. Ecommerce 101Feb 15, 2024 The Ultimate Guide to Shopify: Everything You Need to Know Discover everything you need to know about Shopify in our comprehensive guide. Ecommerce 101Feb 15, 2024 Tips for Crafting Engaging Content for Shopify Blogs Looking to boost your Shopify blog engagement? Discover expert tips for creating captivating content that keeps your audience hooked and coming back for more. Ecommerce 101Feb 15, 2024 Understanding and Analyzing Shopify Analytics: A Comprehensive Guide Unlock the power of Shopify analytics with our comprehensive guide. Ecommerce 101Feb 15, 2024 Utilizing Influencer Marketing for Shopify Brands: Boosting Success and Sales Learn how to effectively harness the power of influencer marketing to elevate the success and sales of your Shopify brand. Ecommerce 101Feb 15, 2024 What You Need to Know About Cart Abandonment: A Complete Guide Most online shoppers abandon their carts before finalizing their purchase. Convert that interest into sales. Here’s what you need to know about cart abandonment. Ecommerce 101Feb 15, 2024 10 Proven Strategies to Boost Conversion Rates on Shopify Discover 10 powerful and proven strategies to skyrocket your conversion rates on Shopify and turn visitors into loyal customers. Ecommerce 101Feb 14, 2024 Increasing Shopify Subscription Revenue While Reducing Churned Subscribers To increase Shopify subscription revenue, you need two things: Steady growth for incoming subscriptions, and reduced customer churn. Ecommerce 101Feb 14, 2024 Shopify: 5 Creative Ways to Grow Your List of SMS Subscribers How do you get customers on your SMS opt-in list so you can kick off that text-based conversation? We’re going to look at some creative ways you can do just that. SMS marketingFeb 14, 2024 Text Message Marketing: How This Strategy Impacts Your Customers Let’s take a closer look into the what, why, and how of text message marketing so you can determine the role this strategy should play in your wider marketing campaigns. SMS marketingFeb 14, 2024 Why Text Marketing Tactics Are The Next Big Trend Text marketing tactics offer an immediate and direct connection with customers. Thankfully for businesses, this next big trend of mobile marketing is here to stay. Ecommerce 101Feb 13, 2024 Best Shopify Payment Gateways Shopify has numerous payment gateway options. The top on-site, self-hosted, and redirect payment gateways are all available for business owners to choose. Ecommerce 101Feb 13, 2024 How LiveRecover Can Fit in Any Marketing Stack ComplianceFeb 13, 2024 How to Compliantly Text Customers Outside Your SMS Subscriber List Did you know that in certain situations you can send a text to a customer that isn’t subscribed to your SMS list? It all comes down to the differences between A2P and P2P messaging. Ecommerce 101Feb 13, 2024 Text Message Templates For E-Commerce As mobile marketing grows in popularity, businesses need to have engaging text message templates for e-commerce as part of their mobile marketing strategy. Ecommerce 101Feb 13, 2024 Unlocking eCommerce Growth with Two-Way Text Messaging Two-way texting offers brands an engaging way to communicate with customers, giving them the customized experiences they crave. SMS marketingFeb 13, 2024 What Brands Need To Know About SMS Short Code Mobile marketing is an effective tool for every e-commerce brand. However, they shouldn’t overlook the value of SMS short codes in their SMS marketing efforts. Ecommerce 101Feb 13, 2024 When to Upgrade to Shopify Plus: Pros and Cons Shopify Plus is a scalable, centrally hosted ecommerce option. If your business is big enough, Shopify Plus, with its attractive features, could be right for you. SMS marketingFeb 13, 2024 Why Human SMS Conversations Are More Likely to Cause Sales Human SMS conversations are more likely to cause sales growth and reach the customers who love your brand. Use LiveRecover today and win your customers back. Ecommerce 101Feb 13, 2024 27 Brands on Shark Tank Powered By Shopify Whether they walked away with an investment or not, these brands featured on Shark Tank navigated the post-show appearance surge in traffic and sales with Shopify. Ecommerce 101Feb 13, 2024 How to Install LiveRecover in Under 5 minutes Here's a quick tutorial on setting up LiveRecover, so you can start generating more revenue starting today! Ecommerce 101Feb 13, 2024 Which Platform to Choose: WooCommerce or Shopify Woocommerce and Shopify are two leading e-commerce platforms. Know the pros and cons of each before deciding which is right for your business and product goals. Ecommerce 101Feb 13, 2024 How to Increase Sales for Your Shopify Store in 2021 In 2021 Shopify stores need to increase sales more than ever with rising competition to the ecommerce landscape. This list of 5 shopify apps are high ROI sales tips to give your store that extra sales boost. SMS marketingFeb 13, 2024 SMS Marketing Stats for Shopify Merchants to Know Let’s get into the numbers around SMS marketing and look at why e-commerce brands should be using it and the benefits brands can find by putting it to good use. SMS marketingFeb 12, 2024 Email Marketing vs Text Message Marketing When it comes to email marketing vs. text message marketing: What’s the difference, and which is more effective in the realm of eCommerce? ComplianceFeb 12, 2024 LiveRecover for S.H.A.F.T. Brands Navigate the complexities of SMS compliance effortlessly with LiveRecover's guidance, tailored for S.H.A.F.T. brands. Stay updated, compliant, and unlock the full potential of SMS marketing. Company newsFeb 12, 2024 LiveRecover is Now LiveRecover by Voyage SMS With Voyage and LiveRecover uniting as one team, we are excited to move our product to the next phase of delivering meaningful conversations that delight and drive eCommerce customers to action and advocacy. Ecommerce 101Feb 12, 2024 Optimizing an E-Commerce Conversion Funnel In the Wild West of e-commerce, optimizing your conversion funnel will get you the most out of your online store. The 4 conversion stages are your first step. Ecommerce 101Feb 12, 2024 Top 7 Customer Retention Tips Keeping existing customers is an ongoing business goal for all companies. These top 7 customer retention tips will help do just that while building brand loyalty. SMS marketingFeb 5, 2024 Watch Our LiveRecover Platform Walkthrough! Watch our video walkthrough of the LiveRecover platform! SMS marketingFeb 2, 2024 How to Send Personalized SMS to Inactive Customers Learn how to effectively engage with inactive customers by sending personalized SMS messages. SMS 101Oct 20, 2023 Yes, Firearms Brands Can Now Send SMS Campaigns Compliantly Firearms brands can use SMS and email marketing to communicate with customers, as long as they follow proper regulations. S.H.A.F.T. brands must use proper age gating, avoid triggering language or promotion of violence, and use a proper SMS tech stack to avoid big penalties. SMS 101Feb 15, 2023 SMS Strategy for Shopify Small Businesses Whether you’ve just started selling on Shopify or are an experienced veteran, SMS can help your small business communicate with customers, send reminders and alerts, and build loyalty with your audience. Best practicesJan 20, 2023 Are You Accidentally Kicking Out SMS Subscribers? If a customer wants to opt out of your SMS, you’ve got to let them go. But that doesn’t mean letting go of subscribers that accidentally text one of the opt-out words when they are looking for something else. By using enhanced opt-out logic you can be sure not to kick out loyal customers. Best practicesJan 13, 2023 Why Sending a Post-Purchase SMS Is So Valuable Post-purchase SMS lets customers know you care, allows them to reach out if they have any problems, and turns them into loyal customers who keep coming back for more. This post-purchase communication, combined with SMS’s incredible open rates, gives you a recipe for success. Best practicesJan 11, 2023 How to Immediately Increase Your SMS Reach P2P messages are sent by humans which allows for more nuances and true conversations to take place. Therefore the regulations are different. Here's how P2P magic allows you to immediately increase your SMS reach: Best practicesJan 6, 2023 How to Use Product Data in Your SMS Strategy Your SMS marketing shows alongside texts from your customer's family and friends. It is a highly effective and personal channel, meaning customers expect the right amount of personalization and effort. In this post, we’ll go over how you can specifically use product data to create that personalized experience for customers. SMS 101Dec 28, 2022 SMS Marketing Benchmarks to Measure Here are all the key SMS marketing benchmark calculations, including CTR, CVR, CPC (and other acronyms) to make sure are on track for SMS success. SMS marketingDec 23, 2022 3 Ways To Make Your SMS Spend Go Further You don’t have to spend more to see results. You just have to send smarter. Here's how to use segments, automation, and A/B testing to make your spend do more for you. SMS 101Dec 21, 2022 5 Types of SMS Marketing Campaigns & Automations While we won’t cover the infinite SMS possibilities in this post, we will cover the different types of SMS campaigns and some best practices. So, let’s dive in. SMS 101Dec 16, 2022 How Often Should You Send SMS Marketing Messages? You also don’t want to underutilize channels and miss out on potential revenue and customer experiences. So what is the “just right” cadence for SMS marketing? Best practicesDec 14, 2022 3 Ways to Make Your SMS Marketing More Personable A personalized, human-led experience is not only preferred, but it is also now expected from customers. Especially from channels such as SMS, which are amongst the most intimate and effective communication channels today. SMS 101Dec 9, 2022 Voyage SMS Marketing Glossary We want to provide your company with the necessary resources and knowledge to build your SMS initiatives. Check out our glossary of important terms to keep in mind to ensure you are always one step ahead in your SMS journey. Ecommerce 101Dec 2, 2022 Tips From 4 DTC Experts At Voyage, we are proud to work and partner with some of the leading marketers, founders, and retail executives, which is why we decided to launch Reddy at the Helm: the official podcast of Voyage. We’ve pulled out some of the best gems from these conversations for you. Best practicesNov 18, 2022 Expert Field Guide: Incorporating SMS Along the Customer Journey SMS has the power to evolve your digital marketing strategy and enhance your customer journey. Here's everything you need to know about integrating SMS into your digital channels for a complete customer journey experience. SMS 101Nov 16, 2022 The What, Why, & How of Transactional SMS Customers expect frequent and timely updates, which means transactional SMS. The benefits of transactional SMS include: increased engagement, timely communication, establish brand trust & loyalty, and reduced support inquiries. MMSNov 9, 2022 SMS Contact Cards: What, Why, & How A Contact Card contains your company's contact information and allows subscribers to save your number as a contact on their phones with a dedicated image and other essential information. It takes your text from popping up on your customer's home screens from a random slue of numbers to a contact, just like texts from their friends and family. SMS 101Nov 4, 2022 How to Start an SMS Marketing Program SMS is an incredible marketing tool for any eCommerce brand. With U.S. mobile commerce expected to reach $1 trillion by 2027, and 80% of consumers reporting a sub-optimal experience shopping on their mobile devices, it's more critical than ever to start using SMS. ComplianceNov 2, 2022 SMS Accessibility Best Practices Taking a compliance-first approach to your SMS marketing program means you’re taking a customer-first approach. Go beyond baseline SMS compliance and elevate your marketing standards to meet ADA standards to reach and delight all audience SMS 101Oct 21, 2022 Sending SMS Campaigns Based on Timezones Time zone sending enables you to send a campaign to all your subscribers at a scheduled time in each subscriber's local time zone. Timing matters which is why brands should be strategic when using customer time zones to get the most click-throughs and conversions. Best practicesOct 19, 2022 SMS List Hygiene & Best Practices SMS list hygiene results in increased engagement, a better return on ad dollars spent, and alleviates compliance fears. The stronger your data, the more you’ll be able to uncover about your customer base. ComplianceOct 14, 2022 S.H.A.F.T. SMS Compliance for Vape and Tobacco Brands SMS is the most potent tool for personalized customer experiences, and understanding the S.H.A.F.T. compliance laws and CTIA guidelines are non-negotiable. Best practicesOct 12, 2022 3 Texts Your Brand Should Send Right Now (Plus 1 Automated SMS for Later) Here are three texts your brand should send right now to increase engagement, delight your customers, and drive conversions. Best practicesOct 5, 2022 How to Convert Customers from an Out-of-Stock Page Through SMS When you only show “out-of-stock” on the product pages, you are missing out on an opportunity to grow your marketing subscribers and regain revenue. Here are three ways to use SMS to convert from an out-of-stock page. Company newsSep 28, 2022 Why Conversational Commerce Makes Sense Now More Than Ever By Rev Reddy, Voyage SMS CEO -- With 86% of customers willing to pay more for better customer experiences, brands are ripe with the opportunity to fully lean into Conversational Commerce today. SMS 101Sep 23, 2022 The Best Time to Send an SMS Here are the best times, days, and strategies to send an SMS campaign. Best practicesSep 21, 2022 Why SMS is the Best Zero-Party Data Source The era of cookies is crumbling, but it’s opening the door for a new phase in data collection – and SMS is the tool that will make this zero-party data accessible. Best practicesSep 16, 2022 Combining SMS and Email Marketing for Higher Engagement With eCommerce increasingly going mobile, the combination of SMS and email marketing holds the promise of being the best way for digital-first businesses to communicate with their audiences. MMSSep 14, 2022 MMS Image Guidelines and Best Practices Here are all the MMS best practices including when to use MMS, MMS image and GIF sizing and dimensions, and more so you can make your SMS picture perfect. SMS 101Sep 7, 2022 SMS Opt-In And Opt-Out Best Practices Opt-in and opt-out practices need to be focused on because they have heavy compliance around them, and it’s the hello and goodbye for your brand which will affect your CLTV (customer lifetime value). In this post, we’ll go over all the best practices you need to know about the SMS opt-in and opt-out processes. Best practicesSep 2, 2022 Collect More Reviews Through SMS Customer reviews are an essential part of customer conversion. So in the constant battle against friction and abandonment rates, eCommerce merchants need to integrate customer reviews into your strategy and SMS can help do that. ComplianceAug 26, 2022 How to Use SMS for Your Alcohol Brand Just because alcohol is considered a part of S.H.A.F.T. doesn’t mean your SMS can’t be top shelf. Whether you’re a craft brewer specializing in IPAs, a distiller aging fine bourbon, or a winery bottling the crispest pinot grigio, we’ve got all the compliance and marketing strategies for alcohol brands in one place. SMS 101Aug 12, 2022 How to Use SMS at In-Person and Live Events 98% open rates, an effective way to connect with your attendees, and your message getting into the literal hands of your customers means SMS is an in-person and live event marketing dream tool. Not only can you create a more delightful experience for customers at the live event, but you will be growing your SMS list for future marketing. Best practicesAug 10, 2022 SMS Automated Drip Best Practices Automation + personalization = never missing an opportunity and delivering delightful customer experiences. Automated SMS Drips allow you to be on top of customer actions and provide timely messages to drive sales, retain customers, and ultimately increase customer lifetime value (CLTV). SMS 101Aug 5, 2022 Application-to-Person vs Person-to-Person SMS Marketing Scenarios What are the best use cases for A2P and P2P SMS? We’ve charted that path thousands of times and in this post, we’re opening the captain’s log so you can take the shortcuts we’ve found along the way. Best practicesAug 3, 2022 How to Use Data to Personalize SMS We want to move past the “hi {{first name}}” and into a personalized and delightful experience for customers. SMS 101Jul 29, 2022 How to Use SMS to Upsell and Cross-sell Why is SMS the perfect marketing tool for upsell and cross-selling? SMS provides the timeliness, personalization, and open rates needed to be truly effective for upselling and cross-selling. Best practicesJul 22, 2022 Amplify Conversion Rates with Back-in-Stock SMS Alerts Ready to learn how you can move beyond the back-in-stock SMS basics and send your customers on a world-class journey that converts like none other? Best practicesJul 13, 2022 How to Use SMS For Sales and Product Launches In this post, we’ll cover the most effective ways to implement SMS into your sale and product launch strategies and go over best practices to make sure everything runs smoothly. Company newsJul 8, 2022 It’s Time We Make eCommerce More Human By Zach Holmquist, Chief Product Officer at Voyage -- The eCommerce marketplace looks different than it did two years ago, and there’s new profiles for both buyers and sellers. There’s always going to be a place for automation and bots, but your brand can’t prioritize those things over a human-led customer experience. Best practicesJun 29, 2022 4 Ways to Optimize Your eCommerce Checkout for SMS Here are four ways that you can optimize your checkout to not only grow your SMS list but also regain revenue from checkout abandonment and more. Best practicesJun 24, 2022 Customer Lifetime Value (CLTV): The Top Priority for Marketers CLTV is how much a single customer will contribute to your business over their time purchasing with you. The higher your CLTV is, the more loyal and valuable your customers become. Best practicesJun 22, 2022 Blueprints for Compliant SMS List Growth We'll cover the anatomy of compliant SMS opt-ins and messages, elements that go into compliant list growth, and the required details needed to keep your messages from making disruptive waves. Best practicesJun 15, 2022 How to Use Email and Social to Increase Your SMS Subscribers As you hone your brand’s SMS strategy, it’s important to harness cross-channel campaigns. Each channel can feed into one another, creating a flywheel that ultimately spurs more conversions. Customer storiesJun 10, 2022 How Birthdate Co. used Segmentation to make the Stars Align Discover how Birthdate Co. leveraged Segmentation inside Voyage to make the stars align. Read the case study right here. ComplianceJun 8, 2022 A Marketer’s Guide to Navigating the SMS Compliance Seas As your partner in SMS success, we’ve compiled the following guide on the governing rules and regulations for text message marketing. Best practicesJun 1, 2022 SMS A/B Testing: What to Start Testing Voyage’s A/B testing feature enables you to easily create multiple variants of a Campaign and experiment with different variables to optimize your SMS performance. Here's how to make the most of it. SMS 101May 24, 2022 How to Write the Perfect Marketing SMS Message Welcome to anatomy class! Today we are covering the anatomy of a successful marketing text message. After this, you'll have all the SMS elements needed to pack the most click-through and conversion power into each message you send. Best practicesMay 18, 2022 SMS List Growth: How to Acquire SMS Subscribers The faster you build your subscriber list, the quicker the path to delighting customers and building brand loyalty. So, here are the best methods for placing seamless SMS opt-in opportunities throughout your customer journey. SMS 101May 4, 2022 How to Add SMS Opt-in to Shopify Checkout For Shopify merchants, giving customers the option to opt-in to SMS at checkout is a perfect opportunity to add new or returning customers to your SMS list. SMS 101Apr 27, 2022 New Guide: The Definitive SMS Marketing Guide In our new guide, we’ll cover everything about SMS, from the optimal candidate for managing your program, to setting up a successful acquisition channel, all the way through benchmarks, best practices, and stellar campaign examples. Best practicesApr 6, 2022 SMS Marketing Platform Evaluation Checklist for Retailers, eCommerce and DTC Brands In order to harness all that SMS marketing can provide, brands need to evaluate the most effective features and functions available. Ecommerce 101Mar 30, 2022 Live Shopping: Everything eCommerce Merchants Need to Know In this post, we’ll cover what live shopping is, why experts are saying it is the next big thing for eCommerce, what benefits brands are seeing with live shopping efforts, and how to start streaming. Best practicesMar 16, 2022 SMS Customer Service Industry Field Guide SMS offers customer service an additional, personal avenue to engage with customers directly and delight them with personalized experiences. Best practicesMar 2, 2022 How to Use SMS to Prevent Chargebacks While SMS marketing and chargeback prevention may not seem relevant to each other initially, creating a better connection with your customer through support and active communication will prevent chargebacks. Best practicesFeb 23, 2022 How to Support Your Loyalty Program With SMS A 5% increase in customer retention can increase profits by 25% to 95%. Both loyalty programs and SMS are perfect channels to delight your customers and build relationships. Here’s how to effectively use SMS to support your loyalty program. SMS 101Feb 10, 2022 SMS Keywords Guide For Effective List Building One of the most impactful SMS list building tools in your arsenal is SMS Keywords. So let's go over the best SMS Keyword approaches. Company newsFeb 3, 2022 Voyage SMS Raises $10M; Acquires Leading Conversational Messaging Platform LiveRecover The $10M investment and acquisition strengthens Voyage SMS’ position as a key marketing automation player in the $3T mobile eCommerce industry. Best practicesJan 27, 2022 How to Amplify SMS Acquisition with Website Modals Voyage SMS offers robust ways to amplify your SMS subscriber opt-ins. One of the most effective list building tools in your arsenal are custom modals. Best practicesJan 6, 2022 Effectively Utilizing SMS Marketing for eCommerce Here are 5 tips on how to do SMS marketing effectively: choose a service provider, build your distribution list, ensure compliance before you text, craft the right message, and keep it direct and simple. Best practicesJan 6, 2022 Effective Lead Generation and Nurturing with SMS Marketing Lead generation is one of the most important elements of your inbound marketing strategy and plays a major role in converting visitors into leads and eventually into paying customers. Best practicesJan 6, 2022 SMS Marketing Automation for Better Engagement Today, startups and small businesses want to maximize efficiency while enhancing the effectiveness of their sales and marketing efforts to achieve higher ROI. Best practicesJan 6, 2022 SMS Marketing Campaigns that Increase eCommerce Sales Every company wants to sell more and acquire more customers. Businesses have known for ages that deals, discounts, and offers help achieve that aim. Ecommerce 101Jan 6, 2022 eCommerce Marketing Strategies for Customer Acquisition Determining how to help your target audience find your store and bringing them on board can be even more difficult than building your store - that's where eCommerce marketing comes in. Best practicesDec 2, 2021 How your Social Commerce Strategy can Drive SMS List-building and Conversions Effective social commerce posts can drive direct sales, and they can also be used to direct consumers into the SMS channel, which sees 3X the LTV of any other platform. ComplianceJul 12, 2021 The Truth About SMS for S.H.A.F.T. Brands At Voyage SMS, it’s our mission to help a diversity of clients best serve their customers, so let’s dig into the overall situation with SMS and S.H.A.F.T. brands, and clear up the confusion. ComplianceJun 23, 2021 CEO Note: Compliance at Voyage SMS SMS compliance and deliverability protocols are constantly evolving. Voyage’s goal is to protect brands to the fullest extent possible when it comes to their SMS marketing and commerce program.