RCSJupiterWorkflows channelComing soon

RCS in Workflows, rich messages in the texting app.

RCS in Workflows is a planned flow step for rich messages in the phone's own texting app, with a verified brand name, images and buttons. It is coming soon and is not available yet.

A large phone on a display plinth showing a picture card with two buttons, beside a plain older phone.
01/What customers will see

A message that looks like a small storefront.

Rich messages arrive in the same messages app as SMS, under a verified brand name.

9:41
Your storeVerified business
Trail runner, Sand$128. Your size is still in your cart.Finish checkoutSee more coloursRemind me laterNot for me
Rich cardA picture, a price and buttons, under your verified name.Planned
9:41
Your storeVerified business
New this week:Trail runner$128ShopLinen shirt$74ShopSee all
CarouselSeveral products to swipe through.Planned
9:41
Your storeVerified business
Your order is out for delivery. Will someone be home?YesLeave it at the doorChange the dayLeave it at the doorDone. We have told the driver.
RCS message
Tap to replySuggested replies instead of typing.Planned

Concept screens with example messages. RCS is not available yet.

02/How it will work

A rich message with a branch for every outcome.

The plan is for a person on your team to approve each rich message before it is published. The approval screen shows how many customers can receive it, what it will cost, and the limits that apply.

  1. TriggerCheckout Abandoned

    The trigger your flows already use.

    Live
  2. WaitWait

    Hold for the time you choose.

    Live
  3. SendSend a rich message

    A card with a picture, a price and buttons, from your verified name.

    Planned
  4. CheckBranch on what happened

    Bought, tapped but did not buy, or no reply in 24 hours.

    Planned
  5. OutcomeFollow up by outcome

    Stop for buyers. Remind people who tapped. Try another step for the rest.

    Planned
03/The flow builder

One step, three ways forward.

Workflows · Abandoned checkoutConcept, in development
Checkout AbandonedTrigger
Wait30 minutes
Send rich messageCart card
Purchased
Order PlacedLeaves the flow
Tapped, did not buy
Wait1 day
Send rich messageReminder
No reply in 24 hours
Send SMSA step you add

Concept. The SMS step in the last branch is one you would add yourself.

04/Preview

Check it on both phones before it goes out.

The plan includes a preview that shows the same message on Android and on iPhone side by side, because the two show rich messages differently.

  • Carousels stack on iPhone
  • A test send to your own phones
PreviewConcept, in development
9:41
Your storeVerified business
New this week:Trail runner$128ShopLinen shirt$74ShopSee allNot now
Android
9:41
Your storeVerified business
Trail runner$128ShopLinen shirt$74Shop
iPhone
05/Approval

A person approves every send.

Before a rich message is published, the approval screen shows who can receive it and the limits that apply.

  • A monthly spend cap
  • A frequency limit per person
  • Quiet hours
Approve before publishingConcept, in development
Audience8,400Example data
Can receive RCS5,930
Skipped2,470
Monthly spend capSending stops at the cap you set.
Frequency limitA limit on messages per person.
Quiet hoursNo messages overnight.
Approve and publishSend back
06/Verified sender

Your name and logo, checked by the carriers.

A brand asks for an RCS sender, and the request moves through carrier review before the verified name can send.

  • Brand assets and an approval video
  • A status you can follow
Sender setupConcept, in development
Brand assetsLogo, colours and description.Done
Approval videoA short recording of your opt-in.Done
SubmissionSent to the carriers.Done
Carrier reviewCarriers check the sender.In review
ApprovedYour verified name is ready to send.
07/Results

A funnel from sent to ordered.

Results are planned as one funnel, so you can see where shoppers drop off between the message and the order.

ResultsConcept, in development
Sent5,930
Delivered5,690
Tapped2,430
Page opened1,960
Checkout started830
Ordered530

Figures are made up to show the layout.

08/Why RCS

Texts that look like your brand.

A plain text cannot show a product photo or a button. A rich message can. It arrives in the same messages app as SMS, under a verified brand name, with images and tap-to-act buttons. For shoppers, a reminder can look like a small product card instead of a link.

09/What we are building

Planned for RCS.

01

Verified sender

Request a verified sender for your brand, set up by the VYG team.

02

Rich message builder

Build messages with images, cards and buttons.

03

Steps in flows

Send rich messages from any flow, next to SMS, email and other steps.

Status: This channel is in development. It is not available to brands yet, and we will not name a date until it is ready.

10/Related

Where it will fit.

11/Channels

Every Workflows channel.

12/Questions

RCS FAQ.

Can I send rich messages from VYG today?

Not yet. They are in development. Join the list and we will tell you when it is ready.

What happens on phones without RCS?

We will share how fallback works when the channel is ready.

When will it launch?

We have not set a date. We will share one when it is ready for brands.

Hear first when rich messages are ready.

Join the list and we will tell you when it opens to brands.

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