Black Friday and Cyber Monday carried the most spending

US online spending by day, Thanksgiving to Cyber Monday 2025 (Sat and Sun combined)

US online spending by day, Thanksgiving to Cyber Monday 2025 US online spending was 6.4 billion dollars on Thanksgiving 2025, 11.8 billion on Black Friday, 11.8 billion across Saturday and Sunday combined, and 14.25 billion on Cyber Monday. Thanksgiving · $6.4B Thanksgiving $6.4B Black Friday · $11.8B Black Friday $11.8B Sat and Sun · $11.8B Sat and Sun $11.8B Cyber Monday · $14.25B Cyber Monday $14.25B

Source: Adobe Analytics, December 2, 2025