Most online carts are left without an order
Documented average, and the top reasons shoppers give, as a share
Share of online carts left without an order and top reasons
Online carts left without an order: 70.22%; Left over extra costs (shipping, fees): 40%; Left because delivery was too slow: 20%.
Online carts left without an order · 70.22%
Online carts left without an order
70.22%
Left over extra costs (shipping, fees) · 40%
Left over extra costs (shipping, fees)
40%
Left because delivery was too slow · 20%
Left because delivery was too slow
20%
Source: Baymard Institute, 2026